Media Sales and Licensing

You can download low-resolution files (72 dpi) from our website free of charge, for private and non-commercial use where indicated by the Share & Reuse symbol. You can purchase high-resolution digital image and sound files, and licence these, by completing this form.

Before processing your order we will issue a quote to you by email for you to consider. Orders will not be triggered until the quote has been accepted and paid for.

Please read the below information carefully before completing the form, to ensure you provide all the information we need to prepare a quote for you as soon as possible.

For Film enquiries please contact film@iwm.org.uk.

To search for an image or sound file

Before completing the form you will need to identify the items you would like to order and locate the IWM catalogue number for each one. You can search for images and sound files by using our Collections Search. A useful tip to search is ‘less is more’. If you put in keywords that relate to the subject you are searching for, rather than whole sentences, you are likely to receive more results. You can also use the filter options available below the search box. Click on the record to see full details of the item, including the IWM catalogue number.

If you see ‘Media not Available’ showing, this means that the item has not yet been digitised. Digitisation is available on request at an additional cost of £30 per item.

Copyright

IWM does not own the copyright for all of the items in the collection so before you use an item it is important to check the status.

Unless otherwise stated, all copyright and other rights in the material are and shall be the property of IWM. Items held in copyright by IWM will be denoted by the credit © IWM or © Crown Copyright. Where this does not appear or where the image says 'All Rights Reserved', copyright may be held by a third party and you will need to check with the Image Sales & Licencing team for any other use than Fair Dealing.

Product formats

We offer three sizes of high-resolution (300dpi) image files:
A5 tiff (approx. 900KB)
A4 tiff (approx. 3.5MB)
A3 tiff (approx. 20MB)

Standard digital files are suitable for general use. A copy is created from our master archive image, cropped to remove rebate and sized. Digitally restored files are available on request at an additional cost. Learn more about the range and quality of digital files we offer here.

Sound files can also be ordered in a range of formats:
.WAV files (CD quality) recorded at 16-bit 44.1KHz
.MP3 files are recorded at 16-bit 192Kbps. These files are digitally compressed to around one tenth the size of the equivalent .WAV file, so are quicker to download, but have somewhat reduced fidelity (not usually problematic with spoken material)
Audio CD (playable on a standard CD player)
Data CD (not normally playable on a standard CD player, but can usually be read by a computer)

Licensing

Where an image is © IWM or © Crown Copyright it is available for Non-Commercial use under the terms of the IWM Non-Commercial Licence.

Any planned commercial use of images or sound files will require a commercial licence. Only once you have provided details of your planned usage, paid a commercial usage fee in full, and received a commercial licence document, are you lawfully licensed to reproduce our images for commercial purposes.

Please note that academic or not-for-profit projects will also need a commercial licence if audiences have to pay to access the work (this includes all academic books and exhibitions with site entrance fees), or if the use is promotional and directed toward commercial advantage.

A fee is charged for the commercial use of IWM images. This is based on a scale of fees dependant on specific use. Criteria required for some of the more popular uses are listed below.

Books, magazines, newspapers, subscription journals

Price dependent on:

  •     the estimated print run of the publication
  •     the size of each image as a proportion of the page
  •    the rights required (single or multi-language, one country or world rights)
Web and electronic use

Price dependent on: 

  • the type of web / electronic usage required (e.g. app, mobile, website)
  • length of term of rights required (months, years or in perpetuity)

A set rate is also available which covers all forms of electronic / web usage.

Broadcast and film use

Price dependent on: 

  • territories required
  • length of term of rights required (months, years or in perpetuity)
  • media required and extent of transmission (broadcast only, online etc)
Exhibition/Theatre use

Price dependent on: 

  • length of exhibition
  • method of display
  • entry fee
Advertising/Promotional 

Price dependent on: 

  • extent and format of use
  • length of term of rights required (months, years or in perpetuity  )
  • and/or print run

Order delivery

Digital Image Orders:

  • A5 tiffs (maximum 5) will be delivered via FTP link within 2 working days
  • A4 tiffs and A3 tiffs (for up to 20 files)  will  be delivered via FTP link within 5 working days 
  • For orders of over 20 images delivery will be dependent on resources and could take several weeks, so please check with the team for estimated delivery time.
  • If you have ordered new digitisation this will take up to 5 working days
  • If an item requires new photography price and delivery time will depend on the accessibility of the item. Please contact the team if you have a specific enquiry.

In some cases we will be able to deliver images immediately on acceptance of the quote, so if you need an image urgently please contact us for details of which images are available instantly.

Digital Sound Files will be delivered within 10 working days.
If a file requires new digitisation delivery may take longer.

Digital Files will be subject to an additional delivery charge of £2 per order.

Prints will be subject to additional postage costs dependant on location of recipient.

Fill in this form to order and licence high-resolution digital image and sound files.