Clothes rationing in Britain
From June 1941 until 1949, buying new clothes was rationed in Britain. This newsreel trailer, made by the Ministry of Information in 1943, is called ‘Make Do and Mend’. It was part of the Government's campaign urging people to repair, reuse and reimagine their existing clothes during the Second World War. Film curator Michelle Kirby introduces us to this delightful and humorous short film.