From trade stands and vendor pitches to product launches, event partnerships, sponsorship and immersive showcases, Duxford Air Shows offer a great range of opportunities to access active event attendees with purchasing power.

From loyal history enthusiasts to aviation fans, first-time thrill seekers or great-day-out seeking families, Duxford Air Shows can enable brands to showcase their offer to a wide range of demographics, attitudes and diverse audiences.

As the UK's air show season starts-up again after a tough year, we are the perfect partner for quality brands seeking a new opportunity.


Duxford Air Shows in 2021

Typhoon FGR4, against a blue sky at Duxford Air Shows

Duxford Air Shows in 2021


24– 25 JULY | Go to webpage

Thrilling family-friendly days out to power the imagination. For all big kids from 0-100!



18 – 19 September | Go to webpage

Commemorating the 81st anniversary of the Battle of Britain, step back in time and experience Britain’s Finest Hour.


Air Show traders at IWM Duxford


Duxford Air Shows offer vendors an ideal opportunity to promote their offer and goods to our visitors. Our Air Shows are all-day immersive experiences from 8am until the last visitor leaves after a fabulous day of flying, and our traders are part of this quality offer.

We provide a fantastic opportunity to launch products and promotions, creating easy access to a large and diverse audience.

For more information or to explore the options, contact our team via: [email protected].

Entry to Duxford Summer Air Show in 2021 is via coloured Zones. Each zone has the same facilities for all visitors, you will be allocated a pitch dependant on your offer choice in one of these zones.

You will be allocated wristbands and vehicle passes in accordance to your chosen stand frontage requirements. 

Extra passes can be purchased in advance – please note only a limited number are available and these cannot be guaranteed.

All passes will be available to collect on the set up days from IWM Duxford. Passes can be sent out by Royal Mail Signed for delivery at an additional cost including postage and packing. Please enquire at time of confirmed booking.


To apply for a trading space please fill in our application form.



  • Traders and ex-service veterans

    As a trader, if you wish to invite veterans to Duxford Air Shows to take part in either book or artwork signings on your stand, IWM are happy to offer traders up to 2 wristbands and 1 vehicle pass free of charge for each authorised veteran to Duxford Air Festival and Duxfords Battle of Britain Air Show.


    Please apply in writing to IWM at least 6 weeks before the event if you wish to attend with the names; providing a short history of the veteran’s service career and their connection with the particular book or artwork signing. IWM may use this information to promote the event, PR or as part of Duxford Air Shows content. IWM may also direct members of the press or filming crews to the veterans to interview them on the air show days.


    Please consider the difference between the two air shows when developing your content: Duxford Air Festival in May is a fun, thrilling day out for all ages and Duxford Battle of Britain Air Show in September is an immersive trip back to Britain’s Finest Hour.

  • Camping

    IWM does not provide extra facilities for individuals staying at Duxford. Traders are welcome to stay within their allocated pitch space from Thursday to Sunday evening. Important information will be collected before the event. Written permission must be sort if intending to bring a caravan or motorhome.

  • Contact us

    Apply for a trading space at Duxford Air Shows in 2021 by completing our application form.

    Contact us: [email protected]

    Or download our Traders Information Pack, below.