Essential

Cookie Provider Duration Description
_cfduid iwm.org.uk 29 days Used by the content network, Cloudflare, to identify trusted web traffic
CONSENT youtube.com 6106 days Used to detect if the visitor has accepted the marketing category in the cookie banner
JSESSIONID nr-data.net SESSION Preserves user states across page requests
CookieControl iwm.org.uk 3 months Used to save the users cookie control preferences
Test_cookie doubleclick.net 1 day Doubleclick. Used to check if the user’s browser supports cookies

Settings

YouTube

Cookie Duration Description
VISITOR_INFO1_LIVE 179 days Tries to estimate users’ bandwidth on pages with YouTube videos
ytidb::LAST_RESULT_ENTRY_KEY persistent Stores the user’s video player preferences using embedded YouTube video
yt-remote-cast-available session Stores the user’s video player preferences using embedded YouTube video
yt-remote-cast-installed session Stores the user’s video player preferences using embedded YouTube video
yt-remote-connected-devices persistent Stores the user’s video player preferences using embedded YouTube video
yt-remote-device-id persistent Stores the user’s video player preferences using embedded YouTube video
yt-remote-fast-check-period session Stores the user’s video player preferences using embedded YouTube video
yt-remote-session-app session Stores the user’s video player preferences using embedded YouTube video
yt-remote-session-name session Stores the user’s video player preferences using embedded YouTube video

JW Player

Cookie Duration Description
JwplayerLocalId persistent Used to determine the optimal video quality based on the visitor’s device and network settings

Usage

Google Analytics

GA helps us analyse how visitors use our website. Anonymously tracks use of website. These cookies are set or updated on any page visited. See here for full details. Several cookies are set but all serve the same purpose: to see how people reached the site and used it, including search terms used and referring sites.

Cookie Duration
_dc_gtm_GA-# 1 day
_ga 2 years
_ga_# 2 years
_gat 1 day
_gid 1 day
collect session

YouTube

Cookie Duration Description
YSC session Registers a unique ID to keep statistics of what YouTube videos the user has seen
yt.innertube::nextid persistent Registers a unique ID to keep statistics of what YouTube videos the user has seen
yt.innertube::requests persistent Registers a unique ID to keep statistics of what YouTube videos the user has seen

Hotjar

Hotjar is an analytics and feedback tool that we use to understand how our website is used and improve usability. Hotjar sets cookies to help us track behaviour across pages and to control visitor polls. The cookies carry no personally identifiable information.

Cookie Duration
_hjAbsoluteSessionInProgress 1 day
_hjFirstSeen 1 day
_hjid 1 year
_hjid persistent
_hjIncludedInSessionSample 1 day
_hjTLDTest session

Campaigns

Facebook

Cookie Duration Description
_fbp 3 months Used by Facebook to deliver advertisement products
tr session  
fbc 90 days Used by Facebook to track advertisement conversions

Google Ads

Cookie Duration Description
_gcl_au 3 months Used by Google AdSense for experimenting with advertisement effienciency across websites
_gcl_dc_  90 days Used by Google Campaign Manager, Display & Video 360 and Search Ads 360 for measuring advertisement efficiency across websites 
Ads/ga-audiences session Used by Google Adwords to re-engage visitors thjat are likely to convert to customers based on behaviour on across websites
IDE 1 year Used by DoubleClick to register and report user’s acrtions after viewing or clicking on an advertiser’s ad, with purpose of measuring efficiacy of ads
pagead/landing session Collects data on visitor behaviour from multiple websites to present more relevant advertisements

Serving-sys

Cookie Duration Description
OT_1073745459 session Pending
OT2 3 months Collects visitor data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.
u2 3 months Collects data related to the user's navigation visits to webpages in order to assess the efficacy of ads that are displayed on the website.

doubleclick.net

Cookie Duration Description
SZMKSessionid persistent Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.