First World War - War in the Air

Privacy and Copyright

Privacy Statement

IWM (Imperial War Museums) is committed to protecting your privacy. We use the information we collect about you to process orders and to provide a more personalised service. We may also use it to tell you about changes in our services, future events and developments, or about special offers we think you'll find of interest. 

All of the information you give us is private and secure. We do not currently sell or rent information about our customers, and would not do so without asking you first. Under the UK Data Protection Act 1998, we follow strict security procedures in the storage and disclosure of information which you have given us to prevent unauthorised access. Our security procedures mean that we may occasionally request proof of identity before we are able to disclose sensitive information to you.

By disclosing your personal information to us using this website or over the telephone, you consent to the collection, storage and processing of your personal information by IWM in the manner set out in this Privacy Policy.

If you have any questions or concerns about the information we hold about you, you can also email us on mail@iwm.org.uk.

For further information on the Data Protection Act 1998, please visit the Information Commissioner’s Office website.

Read our full Privacy Policy

Copyright

IWM is committed to respecting copyright and other intellectual property rights. We make every effort to protect IWM’s copyright and Crown Copyright as well as pay attention to copyright in any third party material, so that we can fully use and promote our assets and safeguard our collections to enrich people’s understanding of the causes, course and consequences of war.

We support and encourage public access to our collection by offering low resolution images or streamed sound and film recordings of works in the collections for reuse under a non-commercial licence on our website, where possible.

Use of IWM Material by Third Parties

IWM's websites are copyright of the Imperial War Museums (© IWM), whilst the copyright in the material which is hosted on IWM’s websites will belong to IWM as well as other third parties.

Material identified as copyright of IWM and copyright of other parties including the Crown, may be reproduced free of charge in any format or medium under the terms of the IWM Non-Commercial Licence unless otherwise indicated. Please ensure you acknowledge the copyright status of the material and for images, the inclusion of the attribution statement stated in Collections Search.

Nothing in this agreement is intended to override your statutory rights and exceptions under the Copyright, Designs and Patents Act 1988, as amended and revised.

If you want to use an image for non-commercial purposes not covered by the IWM Non-Commercial Licence, or need a higher-resolution image file, please contact the Collections Sales and Licensing team.

View the IWM Non-Commercial Licence, or download a PDF copy

Commercial Use

Many of the materials from the IWM’s image, sound and film collections are available to purchase and license for use in commercial projects and products. Users identifying any material that they wish to reproduce on a commercial basis should contact the relevant Collections Sales and Licensing team.

Take Down Notice and Enquiry Form for IWM Website

Please contact us in the event that you are the owner of the copyright or related rights in any of the material on this website, or in a publication or broadcast to which IWM has provided material from its collections,

  • and you believe that the material may be subject to a third party ownership or another legal claim,
  • or you believe that use of this material infringes your intellectual property or any other rights.

We will withdraw the material from our website upon receipt of your written objection and our initial verification of your complaint, while the matter is investigated. Your objection will be acknowledged within seven working days of receipt.

In order to process your enquiry, please use this web form to provide us with information. The information you provide on the form will be used only in connection with this enquiry.

For any other copyright queries, please contact us on copyright@iwm.org.uk.

Links

IWM welcomes links to its website from other websites providing the links do not imply endorsement of third party goods or services by IWM, imply affiliation with third parties where none exists, or otherwise mislead users.

Links from our website lead to other sites; IWM does not endorse or sponsor or otherwise approve of any information or images or further links to other sites that appear in those websites.

General Statement

While we make every effort to ensure the accuracy of the information and copyright of material on this website, any and all liability which might arise from your use of and reliance on the information contained on the website is excluded.

Use of Images of Children

All promotional pictures of children used within IWM's website, e-communications or printed materials have been taken with the permission of the parent or guardian. As part of the permission agreement, they have provided consent for their images to be used within IWM's promotional campaigns for up to four years. After this period the images will be archived or permission sought to extend the promotional agreement.